Strategy consultants advise clients on major changes to a business. Some major types of projects include new market entries, mergers & acquisitions, profitability assessments, cost and cutting measures.
Strategy consulting differs from other types of consulting (mainly technology, operational, or risk), because it tends to by higher-level and usually comes at the beginning of the “consulting project lifecycle.” Additionally, “pure strategy” consulting projects are becoming more rare, as most of the historical “pure strategy” projects now involve some operational/technical expertise.